Electromax Privacy Policy

INTRODUCTION

Welcome to Electromax.pk (the “Site”). At Electromax, your privacy and the protection of your personal data are not just obligations — they are a top priority. We are committed to ensuring that any personal information you share with us is handled with transparency, care, and full respect for your rights.

This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our Site or interact with any of our services, including purchases, inquiries, and customer support. It also explains the choices available to you regarding the use of your personal data and the steps we take to protect it.

By using this Site, you agree to the terms set forth in this Privacy Policy. We reserve the right to modify, update, or revise this policy at any time. Any such changes will be effective immediately upon posting on the Site. We encourage you to review this page regularly to stay informed of how we are protecting your data.

Electromax will only request and retain personal information that is relevant, lawful, and necessary to provide you with a reliable, secure, and seamless online shopping experience. If you are simply browsing the Site, you may do so anonymously — we will not identify you unless you create an account or place an order.

DATA THAT WE COLLECT

To provide you with a smooth and secure shopping experience, Electromax may collect a range of personal and technical information when you interact with our Site.

Personal Information You Provide

When you place an order, create an account, subscribe to our newsletter, or contact customer support, we may collect the following information:

Full name
Phone number
Email address
Billing and delivery address
Preferred payment method
Order details and purchase history

This information is collected directly from you and is necessary to process transactions, deliver products, and provide customer support.

Automatically Collected Technical Data

When you browse our Site, certain data is automatically collected through cookies, analytics tools, and server logs. This may include:

IP address
Device type and operating system
Browser type and version
Pages visited, time spent on each page, and navigation patterns
Referral source (e.g., search engine, social media, or another website)

This technical data helps us understand how customers use the Site so we can improve performance, security, and user experience.

Optional Media Submissions

In some cases, such as returns or complaints, we may request you to voluntarily submit:

Photos or videos (e.g., unboxing videos for damaged item verification)

These are only used to resolve support issues or validate return/refund requests.

USE OF YOUR INFORMATION

At Electromax, we only use your personal information for clear, limited, and lawful purposes. Every piece of data collected is handled responsibly to deliver a reliable shopping experience, fulfill our commitments to you, and improve our services.

1. Order Fulfillment and Customer Support

We use your information to:

Process and confirm your orders
Deliver products to your designated address
Verify and validate payment information
Respond to your queries, complaints, or support requests
Send important updates related to your order (e.g., dispatch, delivery, return status)

2. Account and Transaction Management

We use your information to:

Create and manage your user account
Track your purchase history and transaction records
Enable access to saved addresses and preferred payment options

3. Communication and Marketing

With your explicit consent, we may:

Send promotional emails about special offers, new products, and exclusive deals
Share updates about company news, services, and changes to our policies
Provide personalized content and recommendations

You can opt out of promotional communications at any time by clicking the unsubscribe link in any marketing email.

4. Site Analytics and Optimization

We may use technical data to:

Analyze user behavior and site performance
Detect and prevent fraud or unauthorized activity
Improve user experience, speed, and content relevance

5. Third-Party Sharing for Service Delivery

To complete your transactions, we may share limited personal information (such as name, contact details, and delivery address) with:

Courier and logistics companies for product delivery
Payment gateways for transaction processing
Customer support platforms and technical service providers

These parties are contractually obligated to protect your data and only use it for the intended service.

OTHER USES OF YOUR INFORMATION

Beyond order fulfillment and support, Electromax may use your information in the following ways to enhance our business and serve you better — always in compliance with data privacy standards.

1. Analytics and Research

We may use your data (in aggregated or anonymized form) for:

Internal research and trend analysis
Measuring customer engagement and satisfaction
Improving website layout, content, and functionality
Evaluating product performance and demand

This data is stripped of personal identifiers and used purely for statistical and business improvement purposes.

2. Surveys and Market Feedback

From time to time, we may invite you to participate in optional:

Customer satisfaction surveys
Product feedback polls
Service improvement questionnaires

Participation is entirely voluntary, and your responses are stored separately from any personal contact details. You can choose not to engage in such activities at any time.

3. Promotional Messages and Newsletters

We may send you:

Product updates
Promotional offers
Sale alerts
Newsletters and curated content

These communications will only be sent if you have opted in. You may unsubscribe at any time by clicking the unsubscribe link provided at the bottom of each promotional email. Once unsubscribed, you will no longer receive marketing emails, though we may still contact you for essential order or account-related matters.

4. Personalized Experiences

We may use anonymized browsing data to:

Show more relevant product suggestions
Tailor the shopping experience based on your interests and behavior
Recommend items based on your past orders or viewing history

This personalization is managed algorithmically and does not involve profiling in a way that identifies you directly.

COMPETITIONS

From time to time, Electromax may run promotional contests, giveaways, or competitions through our website, social media platforms, or newsletters. When you choose to participate, we may collect certain personal information such as your name, contact details, and submission content.

This information is used for:

Administering the competition
Notifying winners
Delivering prizes
Announcing results, where appropriate

Any personal data submitted for a competition will be processed solely for the purpose of managing that competition, unless you have separately consented to receive marketing or promotional communications.

Each competition may be governed by its own specific terms and conditions, which will include additional privacy and usage guidelines relevant to that particular promotion. We encourage all participants to carefully review the competition rules before entering.

Participation is always voluntary, and you may decline to provide any non-essential information. We do not sell, rent, or transfer competition data to unrelated third parties, unless required by law or clearly stated in the terms.

THIRD PARTIES AND LINKS

To provide you with a seamless shopping experience, Electromax may share limited portions of your personal information with trusted third parties—but only when necessary and always under strict confidentiality obligations.

1. Third-Party Service Providers

We may disclose your information to third parties who perform services on our behalf, including:

Courier partners for delivering your orders
Payment gateway providers for processing secure transactions
Customer service platforms for handling inquiries or complaints
IT and technical support teams who help maintain our systems
Marketing service providers, but only if you have opted in to receive promotional content

Each of these parties is contractually bound to handle your information securely and only for the purpose it was shared.

2. Fraud Prevention and Legal Compliance

We may also share personal data with law enforcement, regulatory bodies, or credit risk services if:

It is required by law or court order
It is necessary to prevent fraud, abuse, or unauthorized access
It supports an internal or third-party investigation into suspicious activity

3. Business Transfers

In the event that Electromax undergoes a sale, merger, acquisition, or business restructuring, customer information may be transferred as part of the business assets, subject to continued protection under this policy.

4. External Links

Our Site may contain links to external websites, such as partner brands, social media platforms, or third-party blogs. Please note:

Electromax is not responsible for the privacy practices, content, or security of those third-party sites
When you leave our Site, this Privacy Policy no longer applies

We recommend reviewing the privacy policy of any external site before submitting your personal information there

COOKIES

To provide a faster, smoother, and more personalized shopping experience, Electromax uses cookies and similar tracking technologies on our website.

1. What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or smartphone) when you visit a website. They help websites remember your preferences, login status, and browsing behavior.

2. How We Use Cookies

We use cookies to:

Maintain your session while you browse and shop
Remember your preferences (e.g., language, region, saved items)
Enable secure checkout and cart functionality
Analyze traffic and understand visitor behavior via analytics tools
Improve performance and identify technical issues
Personalize your experience (e.g., recommend products)

Cookies help us serve you better — for instance, by keeping your cart items saved when you return to the site.

3. Third-Party Cookies

We may also use trusted third-party services, such as Google Analytics, to collect anonymized data on website performance and visitor activity. These tools may store cookies on your device and collect information such as:

Your IP address
Device/browser type
Pages visited and time spent

This data helps us improve functionality and tailor content without personally identifying you.

4. Managing Cookies

You can choose to disable cookies through your browser settings. However, please note:

Some features (such as cart, checkout, and user login) may not function properly without cookies
Disabling cookies may limit your experience on our website

For more information about cookies and how to control or delete them, you can visit: https://www.allaboutcookies.org

SECURITY

At Electromax, we take the security of your personal information seriously and implement a combination of technical, administrative, and physical safeguards to protect your data from unauthorized access, misuse, loss, or alteration.

1. Data Protection Measures

Our security infrastructure includes:

SSL (Secure Socket Layer) encryption on all data transmissions
Firewall-protected servers to prevent unauthorized access
Role-based access controls to limit who within our team can handle personal data
Regular monitoring and system audits to identify vulnerabilities

These measures help ensure that your personal information, payment details, and account data remain confidential and secure during and after your visit to our Site.

2. Customer Responsibility

While we work to protect your data on our systems, you are also responsible for keeping your own login credentials secure. This includes:

Keeping your password confidential
Avoiding sharing your account access with others
Ensuring that your device is free of malware, viruses, or spyware

We cannot be held liable for any unauthorized access that results from your failure to protect your login information or device.

3. Identity Verification

In certain situations (e.g., account recovery, data access requests), we may require proof of identity before granting access to personal information. This is for your protection and helps us ensure that your data is only shared with the rightful account holder.

YOUR RIGHTS

At Electromax, we recognize your legal and personal rights regarding your personal information. We are committed to ensuring that your data is processed lawfully, transparently, and in a way that respects your privacy.

As a user of our Site, you have the right to:

1. Access Your Personal Data

You may request a summary of the personal data we hold about you, including details on how it is used and shared.

2. Correct or Update Information

If your personal information is inaccurate, outdated, or incomplete, you have the right to request that it be corrected or updated.

3. Delete Your Information

You can ask us to delete your personal data where:

It is no longer necessary for the purpose for which it was collected
You have withdrawn your consent (where applicable)
You believe the data is being unlawfully processed

Please note that we may retain certain information where required by law or for legitimate business purposes (e.g., transaction records).

4. Withdraw Consent for Marketing

If you have subscribed to marketing emails or promotional content, you may withdraw your consent at any time by:

Clicking the unsubscribe link in any marketing email, or
Contacting us directly

Once we receive your request, we will stop sending you promotional material within 7 working days.

5. Object to or Restrict Processing

In certain situations, you may request that we stop processing your data temporarily or limit its use, for example, if you are contesting its accuracy or the lawfulness of our use.

6. File a Complaint

If you believe your data has been misused or handled improperly, or if you are dissatisfied with how we’ve handled a privacy-related request, you may contact us directly to raise your concern. We are committed to resolving all privacy matters promptly and transparently.

How to Exercise Your Rights

To submit a request or raise a concern, please contact us at:

Email: info@electromax.pk
Or use the Contact Us form on our website.

For security reasons, we may require you to verify your identity before fulfilling any request.